Resources & Insights
Thoughts, frameworks, and lessons from years of building complex products with clarity, speed, and first-principles thinking. We write to help founders, teams, and engineers see the real problem beneath the surface.
Articles
Clarity Over Chaos: Why Most Products Slow Down and How to Fix It
An in-depth look at why products lose momentum — not because teams are slow, but because the real problem is rarely understood. This article breaks down our first-principles approach to restoring velocity without adding more process.
Translating Founder Vision Into Engineering Reality
Founders often carry the entire product in their head — but translating that vision into clean, buildable systems requires architectural thinking. This article shows how we bridge that gap with empathy, deep listening, and simplification.
AI Without the Hype: Practical Ways AI Actually Adds Value
A grounded perspective on AI. No magic, no inflated promises — just clear, practical use cases where AI helps products become smarter, faster, or easier to use. Includes examples from real-world RASA and LLM-driven systems.
The Anatomy of an MVP Rescue: What We Learned Rebuilding a Neo-Bank in 4 Months
A breakdown of how we rescued Fairbank’s stalled product by adding clarity, deep thinking, and high-velocity execution. A playbook for teams facing delays, instability, or architecture bottlenecks.
Resources
First-Principles Engineering for Founders
A practical guide for founders to clarify ideas, define MVPs, and avoid the most common product traps.
AI Roadmap for Non-Tech Businesses
A clear, hype-free workbook showing where AI can actually help your business — and where it won’t.